Ice Cream Franchise – Choosing the Best Location

Every entrepreneur wants to find a location that offers an affordable lease with reasonable terms and has a heavy volume of traffic. If you decide to open your own business, then you will need to determine what site selection criteria works best for your goals.

However if you decide to open an ice cream franchise, the franchise company will use their proven site selection system to ensure you get the best location.

The Ice Cream franchise will supply some key site selection factors your location should have such as:

  • Area Demographics
  • Population Density
  • Traffic Statistics
  • Parking
  • Visibility of Site
  • Desired Tenant Mix in Shopping Center

While many Ice Cream franchise companies will provide you with the selection criteria, they expect you to gather the facts and information for your particular location.

After you choose your location based on the franchise criteria, you will then have to gain final approval from your franchise team to ensure the location is up to par. Most ice cream franchises will send out a location expert or you will need to send pictures and paperwork about your location. After gaining final approval, you would sign the lease and get your business in operation!

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